The only way we'd actually get new members is if we abandon the old look and feel of the site and make a modern forum. I'm not even saying that's the best idea. Maybe it's better to keep our small community/family and forget about growth. But from a marketing perspective this site has literally zero appeal to any demographic of new members. It only has appeal to us because we already know each other and the look brings us back to 2003 when times were more innocent.
If you actually want to grow it, if that's your objective, make a modern forum, give it a new name, and have all of us advertise it once it looks nice. Have a robust writing and roleplaying section, and non-offensive news posts every day in both world and boxcube. It has to be a team effort and it has to look new. One thing I'm good at is making things stand out, but that's damn near impossible here. This site looks like shit to anyone who isn't already familiar with it. Hiding world is a bandaid and it will make us appear far less active.